Wednesday 11 October 2017

The Maharajas’ Express: Promoting Luxury Tourism In India

If you want to see unity in diversity, come to India. The country exhibits diversity in almost everything – religion, culture, cuisines, attire, customs, festivals, languages, geography, and even mentalities. Yet, India as a whole is one united country with each citizen being proud of being Indian. Perhaps this fine amalgamation of cultures and histories, of celebrations and languages, and lots more attract tourists from far off lands.

From scorching hot deserts of Rajasthan to coastal areas of Gujarat, from lush greenery of South India to caves and rocks of Maharashtra, India stuns its visitors.

Tourism India is an interesting affair. It contributes hugely to the country’s economy. At a yearly growth rate of 7.5 per cent (reported in 2015), which amounts to a revenue of about $120 billion, the tourism industry is estimated to touch $270 billion by the end of 2025.
The Travel & Tourism Competitiveness Report states that India is in the 52nd position out of 141 nations in tourism. India has fared well with regard to revenue from tourism and volume of international tourists.

Certain events and celebrations in India are done with such aplomb that they attract a gigantic crowd of tourists. Once such event was the Kumbh Mela of 2011. It witnessed a crowd of 75 million pilgrims. The crowd was so colossal that it was visible from space!

The icing on the cake for Indian tourism are luxury trains like the Maharajas’ Express. They have made traveling around India easier and luxurious for tourists, especially foreigners who are not accustomed to the usual chaos of regular railway life.

National Tourism Day

India celebrates National Tourism Day on January 25 every year. The celebration of a separate day as tourism day shows that the country takes its tourism industry seriously. Thanks to the joint efforts of the Railway Ministry and the Indian Railways Catering and Tourism Corporation (IRCTC), you can find brilliant changes in the way railways work.

The Maharaja train is an example of the sheer dedication of IRCTC to make railways conducive for foreign tourists. The idea is to give tourists a memorable experience not just in visiting various places; but during the journey too.

Exploring India luxury style

India has variety in every nook and corner. On one hand, you would see sophistication. On the other hand, you would see countryside life. This is the country where plush shopping malls and ancient monuments stand adjacent to each other. You would stroll along the bylanes of a city only to end staring at a magnificent “darwaza” built by some Emperor or a monumental structure depicting a historic tale.

This is India.

…and it becomes more interesting and extra ordinary when you see it through a luxury train like the Maharajas’ Express.

Interested?

This is the best time to book a suite or a cabin this most luxurious train of India. Do you know it is known as the “Orient Express” of the East? So, what are you waiting for? The train has started its South Indian tours. It will start its North Indian tours from October. India is calling!