MICE Tourism: A New Feather In India’s Cap

MICE tourism is growing at a rapid rate. MICE is an acronym for Meetings, Incentives, Conferences, and Exhibitions. Millions of people travel across the globe for business. They organize exhibitions to showcase their business; attend seminars and meetings; hold business events and conferences; and even organize tours to exotic places to impress their clients. The last one is where the tourism industry can intervene to provide businesspeople a wonderful environment to do business.

Suppose you are on a 2-day business tour to Jaipur. Your meeting with the client is scheduled for mornings. You are free the rest of the days. What do you do? That’s where MICE tourism steps in.

The specialty of MICE tours is that they are planned in a manner that you get ample time to do business and ample time to sightsee. The meetings are organized deliberately in tourist cities or near significant tourist spots.

Say, you could have a meeting with your client at Taj Khema. Entertain them with a lavish champagne breakfast with the magnificent Taj Mahal at the backdrop. Isn’t this great? Discuss your business amidst the monumental beauty and the marvels of one of the Seven Wonders of the World.

To put it in simple words, MICE helps people create a terrific blend of business and pleasure. This is an intelligent approach. You do business with a foreign client and, at the same time, show him or her your beautiful and culturally rich country. It influences business decisions and may tilt them towards the positive.

Power of MICE

MICE tours in India can convert boring business conventions and usual trade exhibitions into something extraordinary. This becomes easier when you let your clients travel in a luxury train. The beauty of these trains is that their tours are planned meticulously. They allow businesspeople to do their own thing and, yet, make them travel to culturally rich and historically astonishing places around the country.

India in the MICE scene

India has still a long way to go in promoting MICE-related tourism, yet the country has taken its initial steps beautifully. Because of this, the country has become one of the most preferred MICE destinations of the world.

Luxury trains of India serve as icing on the cake. Trains like the Maharajas’ Express have made India proud by receiving several national and global awards for their hospitality, tours, and neat journeys. They chug across breath taking locations of the country, giving people a chance to see India like they have never seen before.

India is a hot tourist country. It has lots of temples, palaces, forts, UNESCO World Heritage Sites, one of the Seven Wonders of the World (Taj Mahal), hill stations, deserts, coast lines, beaches, rainforest, wildlife parks, rivers, holy places, and more.

India exhibits a stark contrast in its city life and country life. This is one of the features that fascinate tourists from across the world. India offers a wide scope for foreign businesspeople to come to this land and mix business with pleasure. No wonder MICE tours in India are a rage.

Travel In India Aboard Worlds Luxurious Train

Luxury is not for everyone – only the choicest few can truly savor it. And why not? They have earned it, every single comfort of it. Millions upon millions of people travel every single year, some to far-off, exotic destinations, some for business purposes, and some to meet family or friends.

Travel in style

Those who travel for fun or sightseeing mostly plan well in advance. Among these too, there are some that seek to enhance the experience of their travel by traveling in style and glamor. Many of them may save up for months to splurge it all on that trip. Have you ever wondered what makes them do so?

It is the thrill of the regal experience that they will have that makes them do it. They seek to enjoy every bit, every second of the trip.

A trip to India

Many tourists are drawn to the enchanting land of India. Called the “Golden Sparrow” in ancient times, this intoxicating country is unlike any other. It has huge swathes of land that have untouched natural beauty. Many people consider it the most beautiful and serene country in the entire world.

This gorgeous country is truly magnificent in every way – right from the snow-capped, white mountains of Kashmir in the north to the majestic convergence point where three oceans meet with each other at Kanya Kumari in the south. And in between, you will find landscapes and vistas of all kinds, teeming with warm, hospitable people who will make you feel welcome in this enchanting land.

Natural beauty is not the only thing that calls out to travelers like a siren’s song, the stately architectural gems too are what some travelers want to feast their eyes on. Over centuries altogether, India was ruled by invaders and encroachers of different races. They brought along their own cultures and architectural styles that were slowly adopted by the people. The monuments, temples, mosques, etc. here are true wonders of various building styles. The monument of love, the Taj Mahal, is famous the world over for its beauty. Most tourists to India have this glorious testament to love on their tour itineraries.

Luxury Trains

To make traveling even more attractive to both Indian and foreign tourists, there are several luxury trains that run on various tourist circuits, encompassing the most fascinating travel destinations. All these trains are built in a captivating manner and furnished in regal styles. Any passenger aboard these luxurious trains would feel as if they are royalty themselves.

Not only are the old world charms present in these trains, they are also fully equipped with all the modern amenities the guests of today wouldn’t simply be able to do without. The food presented on-board is prepared by reputed chefs and both Indian as well as international cuisines are served. The attendant service is warm and non-intrusive.

The Maharajas’ Express is considered as Worlds Luxurious Train. Guests have described their experience aboard this lavish train as one they would cherish forever.

Luxury South India Tours – The Best Way To View The Splendors Of South India

Most tourists to India go the well-trodden path of traveling in its northern parts. The majestic Taj Mahal is on almost every tourist’s itinerary. But the truly discerning travelers go the extra mile and search for the hidden gems – the untrammeled paths of India.

The lush green lands of the south are a major contrast to the lofty peaks and undulating plains of the north. Many travelers are drawn to the verdant scenery and the peace and tranquility that beckon to the soul. If chaos is not your typical scene, how about visiting the south of India to experience its rich culture and charm?

Old ‘n new

There is a quaint mix of new-age sophistication and old-age customs in the southern cities. While it does appear that most of South India is moving towards the 21st century, they still have roots that are deeply anchored in the previous centuries. And maybe that’s why they are just so appealing to the traveler that does not want to gawk at the in-your-face attractions of the north, and is more interested in the laidback landscapes of the south.

The landscape of the south is luscious indeed. There are literally thousands of kilometers of lush greenery and soft, rolling hills that soothe the eyes like a cold balm. Many travelers claim that the greenery seen in the south is more vibrant than anywhere else on earth – maybe it is the effect of the double-barreled monsoons this area faces.

Other attractions

This place is heaven for fauna lovers too. Several protected wild forests are haven to wild animals ranging from elephants to sloth bears to tigers.
And the food! South Indian food is scrumptious in every way possible. The dishes here are powered, though delicately, by the use of coconut. There is an overwhelming mélange of delicious foods here, right from the paper-thin dosas to white, soft idlis.

The architecture too is a curious amalgam of various influences – right from the Dravidian dynasties to the Mughal styles, with Buddhist rock-cut shrines, and just so much more. Not just for pilgrimage, every single temple here is a work of art with its colorful images of deities and animals. And the forts… each ruin has a story to tell. It indeed is history coming live in the south of India.

There’s no better way to see this splendiferous land than going on one of the many Luxury South India Tours. There are several tour operators that offer brilliant South India Tours packages that cover all the major tourist attractions. These trips are through train travel. All the trains are luxury trains that offer the most lavish and comfortable experience ever to their guests. Not only are they extremely beautifully made, they are equipped with all the modern amenities the traveler of today finds it difficult to do without.

Maharajas Express Tariff Won’t Empty Your Pockets

If traveling in the Orient Express of Europe was always your dream, you can make it come true right here in India. The country boasts of one of the most luxurious trains, regarded as the “Orient Express” of the East. The name is Maharajas’ Express.

The train started in March 2010. It crosses royal destinations of North West and Central India. The train offers 5 distinct tour itineraries that wrap its passengers in sheer delight and pamper throughout the journey. Even after the tour, you are left with pleasant memories that linger with you for life.

Drench yourselves in luxury and nostalgia

The Maharajas Express tariff is such that most people can travel in this train. This is no privilege of only the super rich. The train offers special tariffs and offers like 50 per cent discount for an accompaniment and early bird offers. These offers have made the distant dream of luxury traveling more reachable to the common masses.

The train transports its passengers to an era where luxury traveling was the norm for maharajas and maharanis. Romance and opulence of Indian kings come to life on board the train. As you travel through various important spots across the northern part of India, you realize the country has a rich heritage to offer.

Royal guests of the train

The train can accommodate 84 passengers at a time in royally decorated suites and cabins. Its Presidential Suite is the much talked about suite. It spans one entire carriage of the train. The suite is called Navratna.

Passengers of Maharajas Express rail are called ‘royal guests.’ They are treated like king or queen during the entire tour. Each guest has a personal butler, who does not interfere in their privacy, but at once shows his appearance when called.

Do you know each royal guest of the train is welcomed with a traditional “teeka” and garland right at the platform before they step inside the train? Such is the hospitality of the staff…and this marks only the beginning. After the red carpet, royal style welcome at the platform each guest is escorted to his or her suite or cabin and then starts the raga of sheer regality and “your majesty.”

Dine like king or queen

The train features two lavish dining cars. One is called Mayur Mahal, which is named after India’s national bird peacock, also known as “mayur” in Hindi. The other one is Rang Mahal, which is called Palace of Colors. Its ceiling is strikingly decorated with hand painted frescos. Both restaurants offer a variety of cuisines. The set up of each dining car features tables for two on one side for those who wish for a private meal. On the other side, you can find tables that seat four persons, allowing them to socialize over their meals.

Everything inside the train is so dream-like! If you have been thinking of traveling in style and luxury, now is your chance. Maharajas Express tariff of this season suits different pockets. You can also book online. 

MICE Tourism, India, And Luxury Trains

Meetings, Incentives, Conferences, and Exhibitions – MICE is a part of the tourism industry. Mixing business and pleasure has always been the style of ambitious entrepreneurs. India is a hot MICE destination. The country displays an interesting mix of cultures, heritage, food habits, attire, and folklores, coupled with fascinating history, monuments, and breathtaking landscapes. No wonder MICE tourism in India is booming.

Luxury trains are icing on the cake

Luxury trains play a significant role in the booming tourism industry of India. They paint a pretty picture of Indian railways. They help tourists from India and abroad see the royally rich side of India. With 5 well planned tours to its credit, the train not only provides an opportunity for mixing business with pleasure, but also renders educative tours to those seeking a better perspective of the country.

Of the many luxury trains in India, the Maharajas Express gets the most votes. This half a mile long sleek train transforms ordinary people into kings and queens. The sheer luxury and pamper on board the train is unmatched. The train features various suites and cabins that have different fares. You can choose one according to your budget.

The two dining cars of the train are a sheer culinary delight. First, their royal decoration mesmerizes. Second, their mouth-watering food gives your taste buds a trip to the heaven. The dining cars are named Mayur Mahal and Rang Mahal. Each has a different ambience.

The train also features a lounge and a bar, along with a mini library. The Presidential Suite of the train is its most striking feature. It spans one whole carriage and features twin rooms.

Gems of the tourism industry

Luxury trains like these are “gems” for the tourism industry. They help to attract tourists from across the world. The Maharaja train has received several prestigious awards, both on the domestic level and on the international level. This gives it a high global reputation. The train is also said to provide a fine platform for business people to schedule their meetings in the train, as it chugs through spectacular landscapes of the country.

The Maharaja train is special for two reasons: it has several awards to its credit and it transports its passengers to the royal era.

The train operates between October and April every year. This is also the best time to tour across North and central India. The weather is good, although it is winter, yet the warm winter sun provides ample opportunity to stroll through the bustling street markets, gardens, parks, and monuments.

An important part of MICE tourism in India, the Maharaja stands true to its word – it provides a maharaja-like experience to people traveling in this train. Your royal travel begins with a red carpet welcome that involves putting a red “teeka” on the forehead of passengers and a garland around their necks right at the platform. Who would want to miss such a beautiful experience? It is time to make a booking and start packing your bags. 

MICE Tourism Favorite Destination: India

MICE tourism in India is blooming. This is thanks to the fact that the Ministry of Tourism has woken up and smelt the coffee. They have devised interesting strategies and offers to attract tourists from across the world. Incredible India movement is one of them. Introducing luxury trains is another.

Trains that redefine rail travel

India has seen a paradigm shift in the condition of its trains. Nowadays, you can find several good trains like the Rajdhanis, Shatabdis, Durontos, Garib Raths, and more. They are constantly endeavoring to improve themselves.

Yet another category that has helped to paint a pretty picture of Indian railways is luxury train. They are wrapped in sophistication. They are designed to make India’s royal history come back to life. Each train features an exquisite royal decor. The staff is trained to serve in a “your majesty” manner. Even their uniforms are designed to depict the imperial era.

While talking of luxury train trips, one of the trains that deserves a mention is the Maharajas’ Express. It is bestowed with various national and international awards for its sheer luxurious travel experience. Do you know this train has no passengers? There are only royal guests on board!

This is not all. People who have booked a space in this train are offered a traditional royal Indian style of welcome at the platform. So, don’t be surprised, if you find yourselves walking on a red carpet, being done a “teeka” and offered a garland of fresh, vibrant flowers. The Maharaja train is true to its name - every passenger is transformed into a royal guest…a maharaja or a maharani.

Encouraging MICE tourism in royal style

Meetings, Incentives, Conferences, and Exhibitions (MICE) is a special segment of tourism industry. It involves bringing together large groups of people, particularly those intended to perform business, for a particular purpose. At the same time, they are motivated to visit various tourist destinations of the country. Most of the times, exhibitions, conferences, and business meetings are done at or near tourist destinations for the same purpose- mixing business with pleasure.

Business associates from across the world perform their business purpose and, at the same time, get to see the country’s rich heritage, culture, and royal places.

Every business wants its clients to be at ease and be impressed by their conduct. What better place than a luxury train to let the clients be pampered and soaked in luxury while they talk business?

The concept of mixing business with pleasure has been taken seriously by the Ministry of Tourism. This has inculcated the attitude of making an impression. This, in turn, has led to many favorable changes in the Indian tourism industry. One of the examples is an improvement in Indian railways and the introduction of many luxury trains.

However, when there are many it becomes difficult to decide. Yet, when talking of luxury trains, the Maharajas’ Express comes to the mind first. Being regarded as the “Orient Express” of India, this train has contributed significantly to promoting MICE tourism in India.

Luxury Trains: Excellent For Culture Tourism In India

“Incredible India” – the tourism slogan has managed to attract tourists from across the world. It has helped the world know about India, which is beautiful, worth visiting, and known to provide a great destination for business and pleasure. No wonder culture tourism is booming in this Asian land.

Reasons for rapid growth of tourism in India

• This is the land of Yoga: This form of exercise attracts millions of people across the world. Yoga comes in different forms….and the best country to learn this exercise is none other than India, the origin of Yoga.

• This is the land of Ayurveda. You would be surprised to know that a large number of tourists come here simply to experience a Spa done through Ayurvedic means or to be treated through this ancient form of medicine. Yoga and Ayurveda are two vital elements that attract people from across the globe to this fascinating land.

• This is the land of literature….of all forms and ages. The country boasts of civilizations that date back to tens of thousands of years. There are even manuscripts written on leaves. Vedas, Upanishads, Mythologies, and lots of other historical events are penned down in interesting words…enough to attract scholars, literary people, authors, and book lovers from across the world. Sanskrit – the evergreen language is the star attraction.

• This is the land of palaces, forts, monuments, and temples. Go anywhere in India and you would find these. Each structure tells an intriguing tale.

• This is the land of fairs and exhibitions. Be it “Khumb Mela,” “Surajkund Mela,” “Mohabbat – The Taj Show,” “Literature Festivals,” “Trade Fairs,” “Camel Fairs,” “Book Fairs,” or others, each event attracts tourists from far off places of the earth. The fascination is so great they are ready to shell out money and spend days in India, trying to understand this country and soak in its richness.

• This is the land of Godly things and spirituality. Cities like Varanasi attract swarms of tourists thanks to its spectacular “aartis” conducted on the banks of the holy Ganga River.

• This is the land of royalty. States like Rajasthan, Uttar Pradesh, and others are known for their royal histories. In fact, each state has something to depict about kings and queens. India has been the land of emperors and their conquers.

Luxury trains

Luxury trains contribute significantly to the development of culture tourism in India. They offer tourists an opportunity to travel in sheer comfort and style. Travelers are pampered in such a manner that they want to come back to India.

Luxury trains help to bring alive the royal era. Passengers of the train feel like maharajas and maharanis. These trains visit some of the most famous tourist destinations of the country.

One of the best and the most luxurious trains is the Maharajas’ Express. It runs between October and April. It travels across Uttar Pradesh, Rajasthan, and Maharashtra. The train is an epitome of opulence. It offers an incredible experience in travel.